Prasar Bharati and Adhikari Brothers forge strategic alliance to expand content horizons
Mumbai: Prasar Bharati, India’s Public Broadcaster, has entered a strategic partnership with Sri Adhikari Brothers Digital Network Pvt. Ltd., aiming ...
Tax relief for middle-income groups in next month’s budget could boost disposable income, creating opportunities for studios to develop India-centric gaming IPs
Mumbai: As Finance Minister Nirmala Sitharaman prepares to present the Union Budget for the fiscal year 2025-26 on 1 February ...
Media Industry Luminary Dr. Bhaskar Das Passes Away
Mumbai: Dr. Bhaskar Das, a towering figure in India's media and advertising industry, passed away earlier today after battling cancer. ...
Netflix unveils Blockbuster Telugu Films Slate for 2025 on Makar Sankranti
Mumbai: Netflix, celebrating the occasion of Makar Sankranti, has announced its much-anticipated lineup of Telugu films for 2025. Following the ...
Guess’ partnership with Tata CLiQ aims to expand the denim lifestyle brand’s retail presence in India through physical stores and digital storefronts
Mumbai: Guess? Inc., which operates the Guess brand in India under its subsidiary, Guess? India will launch Guess Jeans. This ...
Brands use influencer marketing for reach and ROI, employing tools and analytics on various platforms: Pranav Panpalia, OpraahFx
OpraahFx, an influencer marketing and talent management company, launched its new division, Creator Accelerator Programme (CAP) last year. This initiative, ...
Publicis Groupe unites Leo Burnett and Publicis Worldwide to launch “Leo”
Mumbai: Publicis Groupe has unveiled a transformative move to begin 2025, merging its iconic agencies Leo Burnett and Publicis Worldwide ...
UFO Moviez elevates Pradeep Shetty to Deputy CEO
Mumbai: In-cinema advertising and digital cinema distribution network, UFO Moviez has elevated Pradeep Shetty to Deputy CEO. Shetty, currently serves ...
FPSB India names Amisha Sethi as Senior Vice President – Policy and Communication
Mumbai: The Financial Planning Standards Board of India (FPSB India), the Indian subsidiary of FPSB Ltd., has appointed Amisha Sethi ...
LinkedIn influencers need to disclose advertiser relationships that affect content credibility: ASCI
Mumbai: The Advertising Standards Council of India (ASCI) has issued an advisory for LinkedIn influencers, urging compliance with guidelines requiring ...
