Mumbai: US-based cannabis company J Brrothers LLC has appointed former JioStar marketing executive Vishal N. Sharma as Head of India Operations, marking a key leadership move as the company expands its global capability centre (GCC) in India to support its growing international business.
In his new role, Sharma will lead the company’s India operations, overseeing the development of a centralized hub supporting functions such as branding and marketing, inventory management, accounting, reporting, and data analytics. The India GCC will play a strategic role in driving operational excellence and supporting J Brrothers’ global expansion plans.
Sharma joins J Brrothers after a distinguished seven-year stint at JioStar, where he served as Marketing Director. With more than two decades of experience, he has built expertise across marketing, branding, business strategy, IP monetisation, and revenue growth in industries including media, telecommunications, pharmaceuticals, consumer electronics, and FMCG.
Over the course of his career, Sharma has held leadership roles at organisations including Sun Pharma, Glenmark, Johnson & Johnson, The Sandesh Limited, Uninor, Videocon, OPPO, and JioStar India. He brings extensive experience in brand building, business transformation, strategic planning, and leading cross-functional teams.
Commenting on his appointment, Vishal N. Sharma, Head of India Operations, J Brrothers LLC, said, “I am excited to join this dynamic US-based organization at a pivotal stage of its growth journey. India offers exceptional talent, innovation and operational capabilities, making it an ideal hub to support our US business. My priority is to build a world-class organization that seamlessly integrates Branding & Marketing, Inventory Management, Finance, Reporting and Data Analytics to deliver agility, efficiency and business impact.”
Welcoming Sharma to the organisation, Jiger Patel, CEO, J Brrothers LLC, USA, said, “We are delighted to welcome Vishal as our India Head. With over two decades of leadership experience in building iconic brands and driving business growth, he brings exceptional strategic vision and business expertise to our team. I am confident Vishal will build a high-performing India operations, strengthen our Global Capability Center and play a pivotal role in accelerating our global growth.”
