Footwear brand Paragon celebrates 50 years with brand repositioning
Mumbai: Footwear brand Paragon has announced its brand repositioning. The makeover comes at a point when the brand is going ...
ErgoSmart By The Sleep Company’s #SitSmart campaign aims at addressing the issues of productivity at workplaces
Mumbai: The Sleep Company, a comfort-tech brand, has rolled out #SitSmart with ErgoSmart campaign for their new chair brand ErgoSmart ...
DS Group’s confectionery business aims to achieve a sales turnover of Rs. 5,000 crores in the next five years
Mumbai: Dharampal Satyapal Foods (DSFL), the confectionery arm of DS Group, has surpassed Rs. 1,000 crores in annual sales turnover ...
Baskin Robbins’ digital campaign aims to amplify the joy of indulgence
Mumbai: Baskin Robbins, an ice-cream brand, has announced the launch of a digital campaign, 'The Happiest Ice Cream in the ...
MyGlamm, POPxo’s campaign encourage consumers to embrace their individuality and break beauty norms with #TwistOfLove Campaign
Mumbai: POPxo (part of the Good Glamm Group) has released its #TwistOfLove Campaign featuring the new MyGlamm POPxo Love Collection. ...
PNB Housing Finance rolls out its first brand anthem to support homebuyers’ aspirations
Mumbai: PNB Housing Finance has rolled out it’s first brand anthem, which it said embodies its commitment of fulfilling the ...
Mamaearth’s campaign celebrates the wisdom of mothers and the impact they have on shaping their children’s lives
Mumbai: Mamaearth, a brand for toxin-free and natural personal care products, has launched their latest campaign. It celebrates the wisdom ...
L’Oréal rewards innovation in Asia and MENA beauty startups
Mumbai: To spur the next era of beauty, L’Oréal has launched the Big Bang Beauty Tech Innovation Program in the ...
Sirona’s #TheBloodyConversation campaign looks to revolutionise the conversation around menstruation
Mumbai: Sirona Hygiene, The Good Glamm Group’s portfolio brand which works in the area of menstrual hygiene products, is looking ...
Society Tea collaborates with Amazon Ads on an on-box advertising campaign
Mumbai: Society Tea has collaborated with Amazon Ads on an on-box advertising campaign. As part of this campaign, Society Tea ...
