Programmatic Powers 80% of Digital Ads as Market Tops $1 Trillion in 2025: report
Mumbai: The global advertising industry has entered a defining phase of structural transformation, with total ad spend crossing the $1 ...
BBH partners UK Food and Education Organisations to launch The School Food Project
Mumbai: BBH has collaborated with a coalition of leading organisations including Bite Back, Chefs in Schools, Jamie Oliver Group, School ...
Britannia Tiger Krunch launches Tiger Hero Hunt to build bullying awareness through interactive storytelling experience
Mumbai: Britannia Industries has introduced ‘Tiger Hero Hunt’, an awareness-led campaign under its Tiger Krunch portfolio, aimed at helping children ...
Dish TV appoints three Independent Directors following strong shareholder approval
Mumbai: Dish TV India Limited has announced that its shareholders have approved the appointment of three Independent Directors to its ...
‘Z’ announces strategic investment in the creative VFX & Animation studio – PhantomFX
Mumbai: Leading Content & Technology powerhouse Zee Entertainment Enterprises Ltd. (‘Z’), has announced a strategic investment in the renowned visual ...
Netflix Eyes $3 Billion Ad Revenue in 2026 as Ads Tier Powers Growth, APAC Surges
Mumbai: Streaming major Netflix is doubling down on its advertising business, projecting that ad revenues will reach approximately $3 billion ...
Ashwini Vaishnaw to Lead New AI Governance Body with Cross-Ministry Mandate
New Delhi: In a move to strengthen institutional oversight of artificial intelligence, the Centre has constituted a high-level inter-ministerial body—the ...
Lay’s® takes ‘Ke Liye Kuchh Bhi’ campaign to streets with large-scale OOH rollout
Mumbai: Lay’s has expanded its ‘Lay’s® Ke Liye Kuchh Bhi’ campaign beyond screens into the physical world, launching a large-scale ...
Fourth Dimension Media to host South India Media Summit 2026 in Hyderabad on September 28
Mumbai: Fourth Dimension Media Solutions has announced the upcoming edition of the South India Media Summit (SIMS) 2026, scheduled to ...
PUMA India brings Virat Kohli, RCB stars and viral fan together for #RCBEverywhere Campaign
Bengaluru: PUMA India has unveiled its latest campaign, #RCBEverywhere, bringing together Virat Kohli along with Rajat Patidar and Krunal Pandya ...
