Trosmic Sports names Stuti Singh as Director – Communications
Mumbai: Trosmic Sports has announced the appointment of Stuti Singh as Director – Communications, strengthening its leadership team as it ...
ZEEL resets ad revenue structure under Sandeep Mehrotra
Mumbai: Zee Entertainment Enterprises Ltd (ZEEL) has implemented a sweeping revamp of its revenue and sales organisation following the exit ...
Kiwi appoints Sumeet Basrani as Chief Business Officer
Bangalore: Kiwi, a credit-on-UPI platform, has appointed Sumeet Basrani as Chief Business Officer, strengthening its leadership. The appointment comes as ...
Gaming leads revenue but non-gaming verticals emerge as fastest-growing segment in mobile monetisation: Khai Le, Mintegral
Medianews4u.com caught up with Khai Le Senior Director of Business Development Mintegral. It is a global mobile advertising platform. With ...
How new-age agencies are engineering luxury for brands, not only inheriting it
There was a time when luxury didn’t need explaining. It arrived with history, European ateliers, generational craftsmanship, heritage buildings, and ...
Moneycontrol consolidates No 1 position in business news readership, beats The Economic Times
Mumbai: Moneycontrol has extended its leadership of business news, recording the highest number of unique visitors in this category in ...
Pritish Nandy Communications marks 32 years with brand film showcasing evolution across India’s entertainment landscape
Mumbai: Pritish Nandy Communications (PNC) has unveiled a new brand film to commemorate over three decades of storytelling, highlighting its ...
Meesho launches a Gen-AI powered Conversational Voice Shopping Assistant
Mumbai: Meesho has announced the launch of “Vaani - Your Meesho Dost”, India’s first Gen-AI powered conversational voice shopping assistant ...
India’s microdrama market set to grow 50% annually, driven by Tier-II/III adoption, AI production and UPI AutoPay payments: FICCI EY Report
MUMBAI: The FICCI EY report noted that India’s micro-drama market was valued at INR6.5 billion in 2025. It is expected ...
Advertiser behaviour will influence print ad products: FICCI EY Report
Mumbai: Advertiser behaviour will influence print ad products says the FICCI EY Report. Advertisers are expected to increasingly favour higher-impact ...
