Smart TV Audience had an overwhelmingly more positive attitude to ads on TV when compared to other devices: Survey
More than half (56%) of adults in the UK, Germany, Spain, Italy and France are willing to watch ads on ...
Sunstone Eduversity receives over 20 entries from ace brands, in its maiden Content Day Event
New Delhi: Sunstone Eduversity, India’s leading Higher Education Provider concluded its maiden Content Day event on Thursday, 18th November. This ...
Punjab Cable operators up against state govt’s order capping subscription rates at Rs 100
Chandigarh: The Cable operators in Punjab were up against the state govt’s order capping the monthly subscription charges at Rs ...
How to increase iOS 15+ user retention and customer loyalty for the holiday season
Estimates from eMarketer suggest holiday e-commerce sales will rise 11.3% this year to roughly $207 billion, but mobile commerce brands ...
Gas-O-Fast launches its Multilingual TVC in eight regional languages
Mankind Pharma’s ayurvedic antacid brand Gas-O-Fast has rolled out a new multilingual TVC in eight regional languages - Hindi, Telugu, ...
All Good Scents as a brand is looking to continue our efforts in sustainability, while launching new fragrances: Rajiv Sheth, All Good Scents
All Good Scents is a cruelty-free, vegan and homegrown brand that aims to provide India with the luxury of sustainable ...
Join Ventures announces launch of D2C food brand Masqa; to invest $7 mn in launch phase
Mumbai: Join Ventures, house of D2C brands for celebrations, today announced its foray into indulgent foods with the launch of ...
toothsi Becomes the Official Smile Partner for Bigg Boss Season 15 on Voot
Kochi: Dental tech platform that provides at-home smile makeovers, toothsi, has collaborated with India’s most loved reality show Bigg Boss ...
Ad volumes on TV rebound in Jul-Sep’21 with an 11% upsurge over Apr-Jun’21: TAM
As per TAM Ad volumes on TV rebounded in Jul-Sep'21, with a ‘V’ shape recovery, and an 11% upsurge over ...
Understanding evolved marketing patterns in the post pandemic festive season
Indian culture revolves around the ‘life is a festival’ philosophy and it comes as no surprise that Indians celebrate festivals ...
