BARC is the TRP agency, Hansa is a mere field-service provider
Mumbai: The Broadcast Audience Research Council (BARC) is the apex body controlling the organisation and distribution of Television Rating Points ...
Leo Burnett creates ‘Originals Keep Moving’ campaign for Skechers D’Lites
Mumbai: Skechers India’s latest campaign Originals Keep Moving starring Bollywood sensation Ananya Panday announces the launch of the brands flagship ...
IPLomania by Hansa Research explores Who can be the perfect successor for Dhoni as a Celebrity, as a Player and as a Captain
New Delhi: Indisputably the greatest, ‘Finisher’ in the modern game, Dhoni has already finished his international career. The search for ...
Portea Medical appoints Vaibhav Tewari as the Co-founder and Member of Board
Bangalore: Portea Medical, India’s largest outside of hospital consumer healthcare company, today announced the appointment of Vaibhav Tewari as its ...
Amazon India inks MoU with Silk Mark Organisation of India
Bangalore: Amazon India today announced that the company has signed an MoU with the Silk Mark Organization of India (SMOI). ...
Brand should form more meaningful alliances to take advantage of infinite power of a communication
As we move into this new reality of remote working, live streaming, virtual tours, etc, we will be MORE connected ...
Zee Telugu to telecast part 2 of Zee Telugu Kutumbam Awards 2020 event on 8th November
Hyderabad: The grandeur night of Telugu Indian television, Zee Telugu Kutumbam Awards 2020 is back with part two, and this ...
Panel headed by Prasar Bharati CEO to review guidelines on TV rating measurement
New Delhi: The Information and Broadcasting have announced a four-member committee, to be headed by Prasar Bharati CEO Shashi Shekhar ...
The India Radio Forum Virtual 2020 announces the final agenda for Re-invent 2020 – The Power of Audio
New Delhi: The 15th edition of The India Radio Forum Virtual 2020 announces the final agenda for Re-invent 2020 – ...
A shift in the digital landscape: Discovering the potential of advertising on the OTT platform
Ever since the lockdown, the viewership of OTT Platforms like Hotstar, Netflix Prime, and other growing platforms have increased considerably ...
