Marketers bet big on Dream11 IPL 2020
A lot went into making Dream11 IPL 2020 possible. Brands have supported BCCI in an expectation of the league becoming ...
Brand and Brand loyalty are like myths, they build over time through storytelling and actual experience (moment of truth): Priya Jacob, Network Advertising
What a dramatic change this Covid19 has brought to our lives, whether it is the business or for us human ...
Amazon and P & G were among the Top 10 advertisers on both TV and Digital: TAM AdEx-Television Advertising Report XIII
The TAM AdEx-Television Advertising Report XIII for period Jul-Aug’20, it comprises of 2 sections that is Overall Advertising Snapshot in ...
HDFC Life Partners with Sportskeeda for IPL 2020
Mumbai: HDFC Life Insurance Company Limited, one of India’s leading life insurance companies, signs an official sponsorship agreement with Sportskeeda ...
Unicommerce expands its footprint in Singapore and Jakarta; Expands operations across South-East Asia
Mumbai: Unicommerce, India‘s largest e-commerce focused SaaS platform, today opened its door to the South-east Asia market by expanding operations ...
Educational Initiatives appoints ex-Hush Co-Founder Umesh Joshi as its Chief Product & Technology Officer
Mumbai: Educational Initiatives (EI), India’s leading edtech company, today announced the appointment of Umesh Joshi as its Chief Product & Technology ...
Sponsors and growing brand valuation boost Delhi Capitals’ revenue
New Delhi: Delhi Capitals’ announced that the team has already matched its 2019 revenues, owing to numerous new and existing ...
Tourism New Zealand’s campaign delivers a dose of heart-warming Kiwi hospitality to Indians
Mumbai: Tourism New Zealand virtually launched its new campaign ‘Messages from New Zealand’ today in the presence of Mr. Steven ...
Manjit Sachdev appointed as Head – Content for Voot & Voot Select
Mumbai: Strengthening its creative team and focus on building an immersive and inclusive content strategy, Viacom18 has announced the appointment ...
Times Internet’s M360 partners with Google to enable effective monetization for digital publishers
New Delhi: M360, Times Internet’s turnkey publishing and monetization platform for publishers, has partnered with Google as a Google Ad ...
