Consumers forced Indoors during crisis spend more Time on Media: Nielsen

According to BARC data of HSM NCCS All India (Urban+Rural) for week 11 and we see no major change with SONY SAB leading this week too with 728mn impressions

BARC WK 10: Sony SAB retains leadership in the Hindi GEC Pay TV category and Hindi GEC Urban category

March 19, 2020

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According to BARC data of HSM NCCS All India (Urban+Rural) for week 10 and we see SONY SAB is leading ...

Luminous Power Technologies Launches new TVC with brand Ambassador Sachin Tendulkar

March 19, 2020

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Mumbai: Luminous Power Technologies, a leading and trustworthy brand in the power backup, home electrical and residential solar space, today ...

RED FM makes a conscious decision to forego industry awards amidst growing financial uncertainty

March 19, 2020

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Mumbai: Looking at the market situation, one of the largest and most awarded private radio network in India, 93.5 RED ...

Comedian Vir Das front Neeman’s latest campaign in partnership with The Woolmark Company to champion Merino wool’s benefits in footwear

Neeman’s and The Woolmark Company unveil new digital campaign featuring comedian Vir Das

March 19, 2020

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Mumbai: Neeman’s launches its first-ever digital campaign in collaboration with The Woolmark Company, featuring stellar comedian and global icon Vir ...

Asianet to Call Off BiggBoss Malayalam Season 2 due to Coronavirus threat

March 19, 2020

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Trivandrum: Star India's Malayalam entertainment channel Asianet has decided to stop the telecast of its flagship reality show BiggBoss Malayalam ...

ZEE Business makes clarion call to shut down Stock Markets with #BandKaroBazaar Initiative

March 19, 2020

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Coronavirus is affecting both global and domestic markets dearly. In the last month since the outbreak of the COVID-19 virus, ...

The Trade Desk and Tiktok launch new advertising partnership In Asia Pacific

March 19, 2020

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New Delhi: The Trade Desk (Nasdaq: TTD) and TikTok, the leading destination for short-form mobile video, have announced a new ...

Dentsu India’s Eunoia wins creative mandate for AEON Credit Services India

DAN’s Eunoia wins creative mandate for AEON Credit Services India

March 19, 2020

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Mumbai: Eunoia, the marketing solutions arm of Dentsu Aegis Network, has bagged the creative duties for AEON Credit Services India. ...

Hotstar unveiled India’s longest billboard, showcases range of content offering to keep you covered while at home

March 19, 2020

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Hotstar, India's largest premium streaming platform, unveiled a unique out-of-home initiative through a massive billboard spanning 10,000 sq. ft in ...