Zee TV’s New Instagram filter to let viewers sing and join in the 25 Years Celebration of Sa Re Ga Ma Pa
Mumbai: Zee TV is coming up with an industry-first initiative, Ek Desh Ek Raag, a fund-raising concert to help humanity ...
Wunderman Thompson South Asia’s music video for brand Kingfisher helps build positive community spirit
New Delhi: Kingfisher, the brand that is all about bringing people together and spreading good times, wanted to add some cheer ...
MNX celebrates International Brother’s Day with a new campaign ‘#BroDaMan’
Mumbai: Bro is not just a word; it’s an emotion, a cult, a community, a club, a way of life. ...
My mantra from day one has been Safety First: Rahul Joshi in an internal email to employees
In a letter to all employees of Network18 and Viacom18, Rahul Joshi poured his heart out to all the frontline ...
Over 60% Indian Users not Keen to Spend Money On OTT Subscriptions: Times Internet Report
OTT platforms have become the preferred means of consuming video content, especially in current times. Unlike linear television where the ...
Marketers & Brands can Cruise through these difficult times
In today’s landscape, most brands are experiencing marketing budget cuts and looking for more affordable and result oriented channels like ...
BARC Brands WK 19: Dettol secures most of the spots in the Top 10 Brands; Hindustan Lever Ltd Tops the chart for top 10 Advertisers
BARC India data for week 19 for the rankings of the Top 10 Brands and Advertisers across all genres and ...
KKR to Invest Rs 11,367 Crore in Jio Platforms
Mumbai: Reliance Industries Limited (“Reliance Industries”) and Jio Platforms Limited (“Jio Platforms”), India’s leading digital services platform, announced today that ...
Global Entertainment Business to take $160bn Covid-19 hit over 5 Years: Ampere Analysis
The latest forecast revisions from Ampere Analysis reveal that the global entertainment sector is set to lose $160 billion (€146bn) ...
South GECs WK 19: Udaya TV remains on top in Kannada GEC Market while Udaya Movies ascends to No. 3 position
According to BARC Ratings of South GEC for week 19, the following are the ranking of various Regional GECs. Malayalam: ...
