WEEK 15 records 40% growth over Pre COVID-19 at 1.24 Trillion Minutes: BARC & Nielsen Report
The 5th edition of BARC and Nielsen’s report titled Crisis Consumption: An Insight Series into TV, Smartphones and audiences show ...
Movies keep viewers glued to TV during lockdown
In the South week on week, we are seeing a spike on the Movie genre. The South Channels are leveraging ...
DD a major growth driver for HINDI GECs during Covid period: BARC
The 5th edition of the joint report on TV and Smartphone consumption behavior by BARC and Nielsen is a powerhouse ...
E + R = O : Effect + Response = Outcome. And the outcome, Cardiac Arrest?
A week ago I had posted in my social media about the sad demise of 40-year-old Mihir Dayal, Director, Sales ...
Brands Celebrate World Earth Day 2020
As the world continues to battle with the COVID-19 situation, it is also important and essential to reflect and plan ...
NBF Strongly Condemns the Attempt to Physically Attack Arnab Goswami
New Delhi: The News Broadcasters Federation (NBF) has strongly condemned, expressing its concerns and shock on the recent attempt to ...
Acuver appoints Manjunath B S as new Chief Technology Officer
Acuver Consulting Private Ltd. has appointed a new Chief Technology Officer (CTO), technology leader Manjunath B S. As CTO, Manjunath ...
Digital media effectively helping manage brand communication amidst COVID-19 pandemic | Germin8 Report
India: With the countrywide lockdown and people practicing social distancing, digital media is the only platform left for the brands ...
It is mandatory for BARC to put out numbers every week: Vivek Srivastava – President: Strategy & Business Head English Cluster at Times Network
The country has seen an unprecedented lockdown since the outbreak of this pandemic. The recent outbreak of the COVID – ...
Burzin Mehta joins Indigo Consulting as National Creative Director
Indigo Consulting, Publicis Groupe’s Digital and Business Transformation Company has appointed Burzin Mehta as its National Creative Director. Burzin is ...
