Purpose matters and it generates results
Lessons from the Brand Purpose category, WARC Awards 2019 – report guest-edited by Fernando Machado, CMO, Burger King WARC, the ...
News Broadcasters Federation seeks parity in GST at par with the print industry
Members of the News Broadcaster’s Federation have requested to be treated at par with the print industry under GST New ...
72% of Urban Indians will be watching more TV from streaming services opposed to Cable TV: Ipsos Predictions 2020
New Delhi: How is Circa 2020 likely to pan out? According to the latest global survey by Ipsos titled Predictions ...
Sony SIX & Sony TEN 2 channels to air Australian Open 2020; unveils ‘Witness Greatness Unfold’ Campaign
Mumbai: Sony Pictures Sports Network (SPSN) is all set to broadcast the year’s first Grand Slam, Australian Open 2020, live and ...
South GECs Wk 1: Asianet Leads Malayalam; Star Vijay on the 2nd spot in Tamil category; Zee Kannada leads the Kannada market
According to BARC Ratings of South GEC for week 1, The following are the ranking of various Regional GECs. Malayalam: ...
McCann NY and and BBDO NY lead the way on first-deadline Shortlist for The One Show 2020 Awards
International: McCann New York and BBDO New York have the most work on the first-deadline shortlist for The One Show ...
Dubai Lynx announces Jury Presidents for Festival of Creativity 2020
Dubai Lynx has today announced the Jury Presidents for this year’s Festival of Creativity, taking place from 8-10 March 2020. ...
Shri Suresh Khatanhar appointed as Deputy Managing Director of IDBI Bank
Mumbai: Shri Suresh Khatanhar has taken charge as IDBI Bank’s Deputy Managing Director on January 15, 2020, for a period of ...
Havas tests Zeotap and InfoSum Data Partnership as Agencies Enter Onboarding
Brands are eager to onboard and match data sets, but don’t want first-party data to leave their own systems. They ...
Wunderman Thompson Intelligence forecasts the 100 trends that will shape the new decade
International: As we head into a fresh decade, Wunderman Thompson Intelligence unveils “The Future 100” report. “The Future 100” helps ...
