The D2C (direct-to-consumer) marketing strategy is completely transformed by AI-driven ad targeting that relies on machine learning to scrutinize enormous ...

Launched in 2023 by Chirag Raheja and Imran Khan, Human Global is an integrated creative agency based in Mumbai, India. ...

Mumbai: DB Corp posted a subdued performance in the December quarter of FY26, with profit and revenue declining sharply on ...

Mumbai: Havas has been selected under the new Framework Contract of the European Commission and its main Directorates-General, marking a ...

Mumbai: Corporate reputation has moved from being an intangible brand virtue to a measurable financial asset capable of delivering billions ...

Mumbai: Publicis Groupe India has appointed Sonal Verma as Managing Director of Arc Worldwide India, in a move aimed at ...

Bengaluru: As artificial intelligence reshapes how businesses are discovered online, B2B digital marketing and IT services firm Verbinden Communication has ...

PunToon Kids and VidUnit have strengthened their leadership team with the appointment of Sagar Panda as Vice President – Brand ...

Helium AI, the artificial intelligence platform developed by Neural Arc, has appointed global AI and data leader Sheetal Patole as ...

Noida: NDTV has announced a major expansion of its Connected TV (CTV) strategy with the appointment of Akhil Bhalla as ...