Why Ignoring ‘Smaller’ Celebrations Could Be a Billion-Dollar Blind Spot for Brands
Every year, India’s advertising calendar lights up around Diwali, Holi, Eid, and Christmas. These marquee festivals dominate campaign planning, media ...
Every year, India’s advertising calendar lights up around Diwali, Holi, Eid, and Christmas. These marquee festivals dominate campaign planning, media ...
MUMBAI: Beauty and personal care contributed 27.8 percent of overall Navratri orders, nearly outpacing fashion and apparel, which accounted at ...
Mumbai: JioStar Entertainment has announced the launch of The Collective, a new industry-focused series designed to bring together leading voices ...
Mumbai: The National Basketball Association (NBA) and Amazon Web Services (AWS) today announced a multi-year partnership to power the league’s ...
Mumbai: Nielsen has announced the launch of its newly designed weekly TV ranking reports, powered by Big Data + Panel ...
Planning for retirement requires discipline, foresight and the right financial tools. Among the available options, the NPS or National Pension ...
New Delhi: The Ministry of Electronics and Information Technology (MeitY) has unveiled the draft Promotion and Regulation of Online Gaming ...
Mumbai: India’s private satellite television industry, which began with the launch of Zee TV by Zee Entertainment Enterprises Ltd. (‘Z’) ...
Delhi: Mahindra & Mahindra Ltd., has marked its 80th Founders Day today, honouring the legacy of J.C. Mahindra and K.C. ...
Publicis Groupe has announced the appointment of Deepti Velury as the inaugural CEO of Global Production, a newly created role ...

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