MiQ launches AI-powered platform MiQ Sigma in India to drive high-performance marketing
Mumbai: MiQ, a global programmatic media company, has launched its proprietary AI-powered platform MiQ Sigma in India, marking a significant ...
‘Beauty Test Stops With Me’ for Dove by Mindshare Mumbai tops global media rankings: WARC Media 100 2026
Mumbai: WARC has unveiled the 2026 edition of the WARC Media 100, the global benchmark ranking the most awarded campaigns, ...
For us, meaningful storytelling for women isn’t a campaign theme: Prrincey Roy, Huella Services
On the occasion of International Women’s Day Medianews4u.com caught up with Prrincey Roy, Co-Founder, CEO Huella Services With over 25 ...
Digital will continue to dominate because it allows depth, education, storytelling, and interaction: Dilip Kumar, IndiFrame
Medianews4u.com caught up with Dilip Kumar, Co-Founder, CEO IndiFrame. It was formerly GreenFortune Windows and Doors, which rebranded and changed ...
Women leaders often bring a strong focus on understanding both child developmental needs and parent perspectives: Vikita Chaudhary, KidZania India
“Women play a pivotal role in bringing the KidZania experience to life.” “We consciously keep evolving to keep the experience ...
boAt and GIVA celebrate women’s resilience with Chrome Ivory campaign
MUMBAI: Every woman faces her own set of challenges, whether in her profession or in the everyday chaos of life. ...
Lakmē launches ‘I Earned It’ campaign for 9to5 Hya Beach Edit featuring Aneet Padda
Mumbai: Lakmē has unveiled its latest campaign ‘I Earned It’ to introduce the Lakmē 9to5 Hya Beach Edit, the brand’s ...
GAP collaborates with Young Miko for Spring 2026 Campaign featuring music video for “WASSUP”
Mumbai: GAP has partnered with GRAMMY®-nominated global artist Young Miko to launch its Spring 2026 campaign titled “Sweats like this.” ...
KONAMI launches a campaign for eFootball in India featuring cricketers Rinku Singh and Varun Chakravarthy, Malayalam stars Naslen Gafoor and Chandu Salim Kumar
MUMBAI: Konami Digital Entertainment (KONAMI) today announced the launch of a campaign for eFootball in India. Commemorating this special campaign, ...
59% event attendees recall on-ground brand interactions, 55% show higher purchase intent: BookMyShow-EY-Parthenon Report
Mumbai: EY-Parthenon and BookMyShow have released a report titled ‘Beyond Attention. Into Immersion’, highlighting the rapid rise of experiential marketing ...
