Ganapathy Viswanathan Chronicles Five Decades of PR in India
Mumbai: Public Relations in India has undergone a remarkable transformation—evolving from a little-known concept in the 1970s to becoming a ...
Swapnil Ravindran appointed Chief Revenue Officer – South at HT Media Group
Mumbai: HT Media Group has appointed Swapnil Ravindran as Chief Revenue Officer – South, strengthening its leadership team in the ...
Thermocool Home Appliances unveils new logo and packaging redesign
New Delhi: Thermocool Home Appliances has announced a major rebranding initiative, introducing a refreshed brand identity with a new logo, ...
Birla Opus Paints spreads festive cheer with Ganesh Chaturthi digital film
Mumbai: Birla Opus Paints, a part of Aditya Birla Group’s Grasim Industries, has launched a heartwarming digital film for Ganesh ...
The Indian Toy Story 2.0: Building Brands that Compete Globally
The Indian toy industry is writing a fascinating sequel - Toy Story 2.0 - that goes beyond manufacturing; it is ...
OTT is about instant gratification and bingeing, whereas television builds a slow, emotional investment: Tanusri Dasgupta, Balaji Telefilms
Tanusri Dasgupta currently heads the television division at Balaji Telefilms. With over two decades at the company, she brings insights ...
AI has the potential to completely alter the way medical care is provided and customised: Udai Chopra, DavaNinja
DavaNinja, a homegrown quick-commerce medicine delivery platform, earlier this year launched a campaign featuring actress Avantika Dassani and DavaNinja’s co-founder ...
Advertising Can’t Save a Weak Product: Lara Balsara at NMIMS SoBA Convocation
Mumbai: “Good advertising can kill a bad product even faster. That is why developing a strong product must always come first,” ...
Doordarshan Expands Rural Footprint with New Channels, Free Dish Growth, and Community Radio Boost
New Delhi: Doordarshan has significantly widened its rural reach in recent years, strengthening both television and radio access across the ...
Abe Thomas Returns to Lead Radio City; Ashit Kukian Steps Down as CEO
Mumbai: Music Broadcast Limited, the operator of Radio City, has named media veteran Abraham (Abe) Thomas as its new Chief ...
