Why Brands Are Shifting Towards Performance-Based Sponsorship Models for IPL 2025
IPL has become more than just a sporting event, it’s now a full-blown marketing spectacle. It provides brands with a ...
Infinitum Network Solutions teams up with Rannvijay Singha to drive Original Content IPs
Mumbai: In a strategic move to expand its global content portfolio, Infinitum Network Solutions has joined hands with television personality ...
Bodhitree Multimedia appoints Sudip Roy as Group CRO, launches Bodhi Tree Ventures
Mumbai: Bodhitree Multimedia Limited, a content production company, has announced two major strategic developments: the appointment of seasoned media leader ...
TV9 Network appoints Nand Kumar Nair as Editor, Automobile
Noida: TV9 Network, a news network, has announced the appointment of Nand Kumar Nair as Editor, Automobile. In this strategic ...
AnyMind Group expands leadership team with five key appointments
Mumbai: AnyMind Group, a BPaaS company for marketing, e-commerce and digital transformation, has announced a significant expansion of its leadership ...
FCB Group India rebrands as FCB India, streamlines agency architecture
Mumbai: FCB Group India has officially rebranded as FCB India, streamlining its nomenclature to align with FCB’s global naming architecture. ...
The peak of 2019 may not be easy to reach anytime soon for Hollywood in India: Ormax Media
MUMBAI: By aligning innovative content with robust marketing campaigns, Hollywood will hope to recapture momentum in India. Post-pandemic successes like ...
Our campaigns don’t just display perfumes; they share relatable stories: Tarvinder Pal, Nisara
Nisara positions itself as being more than just a perfume brand. The aim is to be a fragrance experience that ...
Vadilal unveils Joyful New Campaign, ‘Zara Muskuraiye, Vadilal Khaiye!’ with 82.5 Communications
Mumbai: Iconic Indian ice cream brand Vadilal has unveiled a vibrant new campaign that’s all about celebrating life’s sweet moments ...
Advertising has always had tight timelines, but deadlines are now even more compressed: Viraj Gawas, Crazy Few Films
Established in 2011, Crazy Few Films is an advertising and film production house founded by Urfi Kazmi and Viraj Gawas. ...
