Advertising is in need of an overhaul: T Gangadhar, Quotient Ventures
When T Gangadhar (Gangs) joined Quotient Ventures in February 2023 as Co-founder and Group CEO, it marked his return to ...
Tag: Advertising
ASCI guidelines for ads for charitable causes: Crowdsourcing platforms must disclose fees charged
The Advertising Standards Council of India (ASCI) has introduced guidelines for advertisements for charitable causes. Among guidelines is that when ...
Dentsu Creative India appoints Surjo Dutt as CCO – West and South
Dentsu Creative India has announced the appointment of Surjo Dutt as Chief Creative Officer for West and South regions, effective ...
OMD India bags media mandate for Sugar Cosmetics
OMD, a part of the Omnicom Media Group, has won the media mandate for Sugar Cosmetics following a competitive pitch. ...
1702 Digital bags SBI Realty’s SEO mandate
SBI Realty, a real estate advisory, has awarded its SEO duties to the digital marketing agency, 1702 Digital. As part ...
Harsh Deep Chhabra moves on from Mindshare
Harsh Deep Chhabra, Senior VP – Account Lead, Team Unilever at Mindshare has decided to move on from the agency, ...
‘Reasonable potential for the average ad rates to surge in regional markets’
Mitul Sangani, CEO – Regional News Cluster, Network18, is busy chalking out plans in his expanded remit since May, covering ...
Carlsberg Group hands global media duties to iProspect
Carlsberg Group has appointed iProspect as its new media agency, responsible for driving the company's advertising and marketing campaigns across ...
Will ICC World Cup 2023 score over 2019 on ad revenue?
Total IPL 2023 ad revenue dropped from last year, with big-spending brands from categories like edtech toning down spends or ...
Opinion: Who is responsible for ordinary advertising? Client or agency?
When we see an ordinary piece of advertising, the first to get roasted is the agency – especially if it ...
