Goafest 2024 Day 2 to spotlight key adaptability strategies
Mumbai: Day 1 of Goafest 2024 ignited lively discussions, showcasing the resilient advertising and marketing spirit amid fast-paced changes. To ...
Tag: ASCi
85% of objectionable ads come from digital media, highlighting ongoing online safety concerns: ASCI’s Annual Complaints Report
Mumbai: The Advertising Standards Council of India (ASCI) today published its Annual Complaints Report, which offers a comprehensive analysis of ...
India’s diversity absent in advertising – says ASCI-UA report
Mumbai: In a country as diverse and multicultural as India, advertising that caters to this diverse population is surprisingly flat ...
CCPA, ASCI partner to combat misleading ads; strengthen ad regulation in the country
Mumbai: CCPA and ASCI have partnered to combat misleading ads and to also strengthen ad regulation in the country. The ...
ASCI, Lexplosion’s whitepaper advocates for an approach that balances privacy concerns in a thriving internet economy
Mumbai: To understand the implications of Digital Personal Data Protection Act (DPDPA) in advertising, the Advertising Standards Council of India ...
There should be a clear distinction between brand extension and restricted product: ASCI and the DoCA on Surrogate Ads
Mumbai: The Advertising Standards Council of India (ASCI) and the Department of Consumer Affairs (DoCA) collaboratively convened an interactive consultation ...
ASCI tightens guidelines on brand extensions to thwart surrogates, links ad spends to sales
The Advertising Standards Council of India (ASCI) has updated its guidelines for ‘Qualification of Brand Extension - products and services’ ...
48 pc Indians say there needs to be more inclusive representation by brands: Report
The Advertising Standards Council of India (ASCI) and the UN Women convened Unstereotype Alliance (UA) launched a collaborative study on ...
ASCI sees 34 pc rise in complaints against ads in Apr-Sep; Healthcare tops violations chart
In the period Apr-Sep 2023, there was a 34 pc increase in complaints (4491) processed by the Advertising Standards Council ...
ASCI targets greenwashing, proposes draft guidelines for environmental claims
The Advertising Standards Council of India (ASCI) has unveiled draft guidelines on ‘Environmental/Green Claims’ in advertising. The draft guidelines seek ...
