Shashi Sinha appointed as new BARC India Chairman
Shashi Sinha, Chief Executive Officer at IPG Mediabrands India, has been unanimously elected as the new Chairman of Broadcast Audience Research Council (BARC ...
Tag: BARC India
BARC Week 10: Harpic Power Plus 10X Max Clean maintains the lead spot in the Top Brands Category
Top Advertisers In Week 10 of Broadcast Audience Research Council (BARC) India, Hindustan Unilever Ltd. maintained its top spot with ...
BARC India Goes Live with the “Augmented Data Reporting Standards”
Mumbai: BARC India has resumed the ratings for individual news channels with the release of data for Week 10, 2022 ...
BARC Week 7: Sun TV regains the top spot in the across genre category
In Week 7 of Broadcast Audience Research Council (BARC) India, Sun TV regained its top spot in the across genre category with 2543.31 (000) AMA. Star Maa slipped to the ...
Opt-out option extended by BARC is in absolute violation of MIB’s direction, alleges NBF
Mumbai: BARC on February 7 has announced that the news channel data will be released on March 17, 2022. In ...
BARC India to release news channels ratings on March 17, 2022
BARC India has announced that the ratings of individual news channels will be resumed from Week 10, 2022 and the ...
Vikram Sakhuja appointed as Chairman of BARC India’s Technical Committee
Mumbai: Vikram Sakhuja, Madison Media & OOH Group CEO has replaced IPG Mediabrands India CEO Shashi Sinha as Chairman of ...
BARC remains silent on NBF’s letter demanding News Channels Ratings from 3rd February
BARC once again chose to remain silent to the News Broadcasters Federation’s letter reiterating for resumption of news channels ratings from ...
BARC Week 3: HUL retains its lead in the top advertisers’ category
Top Advertisers In the third week of Broadcast Audience Research Council (BARC), India data, the positions of the top 7 ...
Ad Volumes on South language channels registers 25% growth in Q4 2021 over Q4 2019: BARC Think Report
As per BARC Think Report, 2021 recorded 22% growth in Ad Volumes over 2020 and 18% over 2019. December 2021 ...
