Tag: Gen Z drives

Gen Z drives 46% consumer spend; women dominate Tier-III digital shopping: SoCheers

February 21, 2026

Mumbai: SoCheers has unveiled Breaking the Metro Myopia, a strategic report and playbook aimed at challenging entrenched metro-centric growth assumptions and ...

Tag: Gen Z drives

Gen Z drives 46% consumer spend; women dominate Tier-III digital shopping: SoCheers

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Gen Z drives 46% consumer spend; women dominate Tier-III digital shopping: SoCheers

Coca-Cola India revives Rimzim Jeera with high-energy nostalgia-led campaign

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