Ajay Mehta takes additional charge to lead GroupM’s Dialogue Factory – APAC as Dalveer Singh steps down
GroupM India announced that Dalveer Singh, Head of Experiential Marketing, Dialogue Factory - APAC will be stepping down from his ...
Tag: GroupM
Indian sports industry smashes records, surpasses INR 14,000 crore: GroupM ESP Sporting Nation Report 2023
GroupM ESP today launched the 10th edition of the Sporting Nation Report 2023 on sports sponsorship in India. The Indian sports ...
India’s media spending in 2022 drops to $1.5 bn from $2.3 bn in 2021: COMvergence Report
COMvergence, an independent research and data consultancy, which analyses media spend investments and produces benchmark studies on new business performances, ...
WPP acquires data-driven influencer marketing agency Goat
WPP has announced the acquisition of Goat, an agency which specialises in data-led end-to-end influencer marketing campaigns grounded in performance and ...
GroupM expands media inclusion initiative to include five percent pledge for Black, Hispanic, AAPI, & LGBTQ+ communities
GroupM, WPP’s media investment group, announced the expansion of its Media Inclusion Initiative (MII) to include a five percent pledge ...
GroupM introduces ‘Back to News’ initiative to drive investment in responsible journalism
GroupM, WPP’s media investment group, today introduced its Back to News (BTN) Initiative, a program to support the re-investment of ...
AdEX on TV in 2023 estimated to reach INR 43,227 cr against INR 39,578 cr in 2022
Mumbai: GroupM India released its TYNY report today, highlighting the advertising expenditure forecast for 2023. The agency predicts INR 20,000 ...
Indian ad spend estimated to grow at 15.5pc in 2023: GroupM TYNY report
GroupM India released its TYNY report today, highlighting the advertising expenditure forecast for 2023. GroupM predicts INR 20,000 crores of ...
Wavemaker India appoints George Kovoor as Chief Creative Officer
Wavemaker India has announced the appointment of George Kovoor as the Chief Creative Officer. Kovoor will report to Ajay Gupte, ...
Rohit Bhat elevated as Head – Biddable Reporting and Automation at GroupM Nexus
GroupM has elevated Rohit Bhat as Head - Biddable Reporting and Automation- GroupM Nexus. He announced the move in a ...
