The Psychology of Affluence: What Drives Premium Consumer Decisions Today?
India’s wealth landscape is undergoing a dramatic transformation. The Mercedes-Benz Hurun India Wealth Report 2025 states that by 2025, households ...
Tag: Hansgrohe India
The Role of Storytelling in Building Luxury Brand Loyalty
If we talk about the luxury segment, the distinction between a product and a legacy is always storytelling. For decades, ...
Role of digital marketing strategies in the bath fittings industry
In today's competitive market, understanding consumer needs is paramount—it's not just about selling a product anymore. Modern consumers make purchasing ...
Gaurav Malhotra steps down as Managing Director of Hansgrohe India; Thomas Stopper appointed Interim MD
Pune: Hansgrohe India, the Indian subsidiary of the leading German innovator in bathroom solutions, has announced the resignation of Gaurav ...
Marketing activations must engage, enrich, and carve a niche for the brand: Abhijeet Sonar, hansgrohe India
hansgrohe India, a subsidiary of the German Hansgrohe Group and a global player in the bathroom and kitchen industry. Known ...
Hansgrohe India assigns its PR duties to PR Pundit
New Delhi: Hansgrohe India, Indian subsidiary of the Hansgrohe Group, one of the leading bathroom and kitchen fittings manufacturers in the world, has appointed PR Pundit ...
