IAB Tech Lab introduces “Ad Format Idol” to standardize emerging CTV ads
Mumbai: IAB Tech Lab, a digital advertising technical standards-setting body, has launched its latest initiative, “Ad Format Idol,” aimed at ...
Tag: IAB Tech Lab
IAB Tech Lab unveils ADMaP protocol for public review
Mumbai: IAB Tech Lab, the global digital advertising technical standards-setting body, has launched ADMaP (Attribution Data Matching Protocol) for public ...
IAB Tech Lab finalizes Framework for Streamlined Data Deletion in Ad Supply Chain
INDIA / NEW YORK: IAB Tech Lab released the final Data Deletion Request Framework after two public comment periods, marking ...
IAB Tech Lab addresses industry challenges, not specific entities: Shailley Singh
The IAB Tech Lab was founded in 2014 and it is celebrating 10 years of setting what it calls high ...
IAB Tech Lab invites industry stakeholders to shape the future of podcast measurement with their feedback
Mumbai : IAB Tech Lab, the global digital advertising technical standards-setting body, has announced the latest advancements in podcast measurement ...
IAB Tech Lab’s accountability platform looks to offer more transparency in personal data use for addressability
MUMBAI: IAB Tech Lab, the global digital advertising technical standards-setting body, today announced the launch of the Accountability Platform. This ...
IAB Tech Lab’s Advanced TV Initiative Promotes Standardization and Interoperability Across Digital Video, Live Streaming, and Linear TV Environments
IAB Tech Lab, the global digital advertising technical standards-setting body, unveiled its new Advanced TV Initiative. Developed within the Advanced ...
IAB Tech Lab releases ‘Data Deletion Request Framework’ for public comment
IAB Tech Lab, the global body that sets digital advertising technical standards, has released a draft Data Deletion Request Framework ...
IAB Tech Lab releases guidance on differential privacy
IAB Tech Lab, the global digital advertising technical standards-setting body, announced the release of its Differential Privacy Guidance on November ...
IAB Tech Lab Announces The Formation Of Two New Working Groups
IAB Tech Lab, the global digital advertising technical standards-setting body, announced the establishment of two new working groups that will ...
