ASCI tightens guidelines on brand extensions to thwart surrogates, links ad spends to sales
The Advertising Standards Council of India (ASCI) has updated its guidelines for ‘Qualification of Brand Extension - products and services’ ...
Tag: Manisha Kapoor
48 pc Indians say there needs to be more inclusive representation by brands: Report
The Advertising Standards Council of India (ASCI) and the UN Women convened Unstereotype Alliance (UA) launched a collaborative study on ...
ASCI sees 34 pc rise in complaints against ads in Apr-Sep; Healthcare tops violations chart
In the period Apr-Sep 2023, there was a 34 pc increase in complaints (4491) processed by the Advertising Standards Council ...
ASCI targets greenwashing, proposes draft guidelines for environmental claims
The Advertising Standards Council of India (ASCI) has unveiled draft guidelines on ‘Environmental/Green Claims’ in advertising. The draft guidelines seek ...
Saugata Gupta appointed ASCI Chairman
The Advertising Standards Council of India (ASCI) has announced the appointment of Saugata Gupta, Managing Director and Chief Executive Officer, ...
Self-regulation body pushes the pedal on practitioner education with ‘ASCI Academy’
The Advertising Standards Council of India (ASCI) announced the launch of ASCI Academy. The entity consolidates ASCI's thought leadership and ...
ASCI broadens definition of celebrities to include influencers with scale
The Advertising Standards Council of India (ASCI) has updated the definition of celebrities in its code to include large social ...
ASCI, Khaitan & Co. whitepaper on leveraging generative AI delves into opportunities, risks and best practices
The Advertising Standards Council of India (ASCI) and law firm Khaitan & Co. have jointly released a whitepaper on generative ...
ASCI guidelines for ads for charitable causes: Crowdsourcing platforms must disclose fees charged
The Advertising Standards Council of India (ASCI) has introduced guidelines for advertisements for charitable causes. Among guidelines is that when ...
Ads and e-commerce sites must disclose all-inclusive prices upfront: ASCI
The Advertising Standards Council of India (ASCI) publishes new comprehensive guidelines for ‘Online Deceptive Design Patterns in Advertising’, to empower ...
