2025 was the year marketing stepped off the sidelines and into the boardroom: Moneka Khurana, MMA India
MMA this year announced that it had officially evolved into the Marketing + Media Alliance (MMA). This the company says ...
Tag: Moneka Khurana
MMA Global rebrands as Marketing + Media Alliance to empower marketers
Mumbai: MMA Global has officially rebranded as the Marketing + Media Alliance (MMA), marking a pivotal shift from an “association” ...
89% of consumers visit only one product page before purchase and rarely scroll beyond the first fold: Publicis Commerce India & MMA’s Q-Comm Report
Mumbai: Publicis Commerce India, in collaboration with MMA Global India, has unveiled the Quick Commerce Playbook India 2025 — a ...
SMARTIES India 2025 Shortlist Unveils the Boldest Campaigns Driving Business Impact
Mumbai: After an intensive jury process, 184 entries have been shortlisted for the 14th edition of SMARTIES India with careful ...
50+ Experts redefine Marketing Leadership in MMA Global India & GroupM’s new modern marketing reckoner
Gurugram: MMA Global India, in collaboration with GroupM, WPP’s media investment arm, has launched the 5th edition of the Modern ...
Stop treating CX as an outcome, and start building it as a capability: Moneka Khurana, Country Head and Board Member, MMA Global India
MUMBAI: MMA Global India’s flagship event, Data Unplugged, returned with its fifth edition - bringing together 38 CX, marketing, and ...
61% of shoppers credit retail media touchpoints like Amazon with influencing their purchase decisions: MMA India, Amazon Ads Report
MUMBAI: Data Unplugged: Future of Data by MMA Global India, held at DoubleTree by Hilton, Gurugram, brought together industry executives ...
Kirthiga Reddy and Saurabh Doshi Present Verix: Transforming Verification Processes with Blockchain and AI Technology
Verix, an innovative end-to-end authentication and verification platform, is set to transform the verification landscape through its integration of blockchain ...
The true value of AI lies in its ability to enhance human creativity and strategic thinking: Prasanth Kumar, Co-Chair, MMA Global India and CEO South Asia, GroupM
Mumbai The Modern Marketing Reckoner 2024 (MMR): Winning With AI has been published by MMA Global India and GroupM. This ...
AI is revolutionising organisations from the ground up, marking an irreversible change: Fourth Modern Marketing Reckoner by MMA India, Group M
Mumbai: MMA Global India and GroupM, WPP’s media investment group have launched the fourth edition of the Modern Marketing Reckoner ...
