IAB Tech Lab unveils new CTV Advertising Portfolio and Revised Programmatic Guide
Mumbai: IAB Tech Lab, the global digital advertising technical standard-setting body, has announced the release of its new CTV Ad ...
Tag: Ryan McConville
IAB Tech Lab Teams Up with Amazon, NBCUniversal, FreeWheel, and Index Exchange on Live Event Ad Standards
Mumbai: IAB Tech Lab, the global digital advertising technical standards-setting body, has released its Live Event Ad Playbook, featuring the ...
IAB Tech Lab launches Public Comment Period for Ad Creative ID Framework (ACIF) API
Mumbai: IAB Tech Lab, the global digital advertising technical standards-setting body, today announced the opening of a public comment period ...
IAB Tech Lab’s Advanced TV Initiative Promotes Standardization and Interoperability Across Digital Video, Live Streaming, and Linear TV Environments
IAB Tech Lab, the global digital advertising technical standards-setting body, unveiled its new Advanced TV Initiative. Developed within the Advanced ...
