Tata Play Binge expands its diverse entertainment with discovery+
Tata Play Binge provides a variety of exclusive content on discovery+. This addition solidifies Tata Play Binge as the top ...
Tag: ZEE5
Jio Cinema’s price cut for premium plan – a potential blow for peers in OTT: Karan Taurani – Elara Capital
JioCinema has announced its new subscription offering, ‘JioCinema Premium’. The new plans starting at a market-defining Rs.29 per month that will ...
OML Entertainment names Kreeti Gogia to lead OTT and studio content
OML or Only Much Louder, a prominent media and entertainment company, appoints Kreeti Gogia as Head of Content, marking a ...
DistroTV partners with Tata Play Binge for 200+ channels
Tata Play Binge introduces DistroTV as its latest addition, offering a diverse selection of 200+ live and linear channels spanning ...
A tale of a teen’s quest to fight 500-year-old tradition: Watch ‘Ayali’ on Zee Tamil as a movie
Chennai, XX March 2024: Zee Tamil has been enthralling its audience with back-to-back weekend offerings of blockbuster movies and the ...
World Gold Council’s campaign looks to reinvigorate the relationship of millennials and Gen Z with gold in a meaningful way
MUMBAI: World Gold Council has launched a new 'You are Gold' multimedia campaign. The aim is to reinvigorate the relationship ...
Ambuja, ACC’s Connected TV campaign targets a fresh audience demographic, looks to amplify brand visibility and reinforce recall
MUMBAI: The ad campaigns of Ambuja Cements and ACC – ‘Mazbooti Ki Misaal’ and ‘Bharosa Atoot’ – have targetted audiences ...
Zee5 celebrates six years; attracts over 580 million viewers globally
Mumbai: OTT platform Zee5 is celebrating six years. It said that its content library now features over 6000 titles in ...
ZEE5 clocked over 15 bn AVOD minutes in 2023: Abhirup Datta
ZEE5 onboarded Abhirup Datta in 2021 as the head of AVOD Marketing. With nearly 20 years of experience, Datta has ...
Prescience 2024: The hybrid approach in OTT sector will take the spotlight in 2024: Manish Kalra, ZEE5
Consistently improving the user experience across devices will be a key growth hack for the OTT sector in 2024. By ...
