Verve Media bags Video Strategy and Content Creation Mandate for Shriram General Insurance
Mumbai: Verve Media, an integrated digital marketing agency, has secured the video strategy and content creation mandate for Shriram General...
airpay money appoints Tonic Worldwide to lead Integrated Brand Communication Mandate
Mumbai: airpay money, one of India’s pioneering digital financial wellness platforms, has awarded its digital marketing mandate to Tonic Worldwide...
Z strengthens sports portfolio with exclusive broadcast rights for India’s Tour of Zimbabwe
Mumbai: Zee Entertainment Enterprises Ltd. (‘Z’) has further strengthened its sports portfolio by securing the exclusive broadcast rights for India’s...
Havas expands Havas Play in North America with majority stake in Archrival
Mumbai: Havas has announced the acquisition of a majority stake in Archrival, a U.S.-based youth culture and experiential activation agency,...
Amit Thakur Takes Charge as CEO, Media at dentsu Vietnam
Mumbai: dentsu Vietnam has appointed Amit Thakur as its Chief Executive Officer, Media, strengthening its leadership team as the agency...
MIB Data Signals a Leaner, More Consolidated MSO Industry as Over a Decade of Rationalisation Reshapes Cable Distribution
New Delhi: India's Multi System Operator (MSO) landscape is becoming increasingly concentrated, with the latest Ministry of Information & Broadcasting...
84% B2B marketers in India say brands need to reinvent to stay relevant: LinkedIn
Mumbai: As buyer expectations continue to evolve, a new study by LinkedIn reveals that Indian B2B marketers are under growing...
Netflix introduces product innovations across mobile, collections and games in APAC
Mumbai: Netflix has unveiled a series of product innovations across mobile, content discovery and gaming as part of its APAC...
InBrew Beverages revamps White Mischief Vodka and Blue Riband Gin, accelerates premiumisation push
Mumbai: InBrew Beverages has announced a major portfolio refresh with the revamp of two of its flagship alcohol brands —...
HealthCare Global Enterprises appoints 4AM Worldwide as Strategic Creative and Brand Partner
Bengaluru: HealthCare Global Enterprises Limited (HCG), India’s largest dedicated cancer hospital network, has appointed 4AM Worldwide as its strategic creative...
