UN Women India and TikTok Unite to Break the Silence, End Violence
Mumbai: UN Women India, United Nations entity committed to gender equality and empowerment of women has collaborated with TikTok the...
Fever FM wins Radio Station of the Year at ABP Brand Excellence Awards
Mumbai: Fever FM bagged the Radio Station of the Year award at ABP Brand Excellence Awards on 21st November 2019,...
Haptik expands leadership team with Saumil Shah joining as Vice President of Engineering
Mumbai: Haptik, a subsidiary of Reliance Industries and one of the world’s largest conversational AI platforms, today announced that Saumil...
Cannes Lions See It Be It programme 2020 opens for applications
International: The Cannes Lions International Festival of Creativity has announced that See It Be It 2020 is now open for...
OnMobile collaborates with Gionee to build and manage its mobile entertainment ecosystem
Bangalore: OnMobile Global Limited partners with Gionee, owned by the Jaina Group, to launch its Contest platform to provide an...
VOOT Garners 7.5 bn mins of watchtime in October on the back of a fiercely loyal 80 mn Monthly Active user base
Mumbai: In a world where loyalty is a diminishing commodity, Viacom18’s Advertising video-on-demand (AVOD) platform VOOT has emerged as the...
Impact of celebrity endorsement on brand’s marketing campaigns
Although the concept of branding was introduced in 1760s, the first celebrity driven product was seen in between 1875 to...
The Hindu and Vijayavani form an ad alliance in Karnataka
Chennai: The Hindu Group, India’s most trusted media house, has announced an exclusive advertising tie-up with Vijayavani and its publication...
Subhash Chandra resigns as Zee Entertainment board Chairman; to continue as a non-executive director
Mumbai: Subhash Chandra resigned as Chairman of the Zee Entertainment Enterprises' board with immediate effect. He will continue as non-executive...
Airtel bolsters Airtel X labs portfolio with acquihire of Quikmile
Mumbai: Bharti Airtel (“Airtel”), today announced the acquihire of Gurgaon based startup Quikmile, which focuses on building tech-enabled logistics platforms...
