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New Malayalam GEC ”Flowers TV” to be launched on a Mega Event on 4th April 2015

Digital to account for 25% of Global Ad expenditure by 2016 : forecast’s Carat

Zenith Optimedia cuts global ad spend forecast by 0.5% as China growth slows

Alan Soon quits Yahoo to set up newsroom consultancy

Martin Sorrell: Magazines, Newspapers Deserve More Credit for Effectiveness

&TV replaces SRK’s India Poochega with two new fiction shows

GroupM unit Motivator wins media account of Honda cars

IRS 2014 : Almost all the Newspapers and Magazines witnesses decline in Circulation.

Zee Telugu ropes in Tamannah as Brand Ambassador for decade year celebration

Heinz and Kraft merger signals ‘lean’ marketing approach for Global Brands

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