Ad-Tech

For over a decade, the digital advertising industry has been revolutionized by AdTech innovations focused on improving campaign ROI. This...

Mumbai: Amazon Ads has introduced a suite of new features and full-funnel capabilities within Amazon DSP, reinforcing its position as...

GURUGRAM: Samsung TV Plus, Samsung’s free ad-supported streaming TV (FAST) service, has collaborated with Warner Bros. to launch five new...

Singapore: Global commerce media company Criteo has announced the appointment of Sukesh Singh as the new Managing Director for the...

Mumbai: Paramount Global and Nielsen have signed a new, multi-year agreement to continue their long-standing partnership. This deal, effective immediately,...

MUMBAI: Aptech which works in the non-formal vocational training business in the country has recently introduced Creval an AI-powered creative...

Gurgaon: Channelplay, a retail distribution and sales management solutions provider, has partnered with Bombay Banta to launch and scale the...

New Delhi: Channel Factory, a global technology company specializing in AI-powered advertising solutions on YouTube and other platforms, is making...

MUMBAI: HCLTech, a global technology company, has been selected by Salesforce to be part of its Agentforce Partner Network. As...

Mumbai: In a groundbreaking milestone for the media industry, the Media Rating Council (MRC) has officially accredited Nielsen's Big Data...