Analysis
52 pc freelancers believe content ecosystem might witness a shift from ‘9 to 5’ working culture: Survey
Pepper Content, a SaaS-based full-stack content marketplace, released insights from a data survey today. With the advent of technological advancements...
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50pc Indians intend to upgrade their Gadgets & Smartphones this festive season, finds report
HT Media has partnered with a research agency Aroscop to conduct a pan India survey of over 13,000 Indian consumers,...
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Fashion will see the biggest growth this festive season, driven by strong consumer sentiments: Redseer
According to Redseer's recent survey, 83% of the respondents surveyed indicated willingness to buy this festive season. This optimism is...
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82pc Mumbaikars planning to spend more this festive season while Bangaloreans consider sustainability when shopping: Survey
After two and a half years since the COVID-19 pandemic began, this year’s festive season in India will be the...
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TCS beats HDFC Bank to become India’s most valuable brand: Kantar BrandZ Report
India’s strongest brands have bounced back from the pandemic to increase their brand value by a massive 35% CAGR since...
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50pc Bharat users intend to spend more this festive season: Sharechat Report
Capturing the interests and spending pattern of Bharat* this festive season, ShareChat released a report titled ‘Bharat ki #FestiveFeeling’. The...
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Advertising in IPL didn’t give Swiggy a push to perform well against Zomato: Report
Conducted in a privacy-compliant manner by Bobble AI’s Market Intelligence division, the latest market intelligence report reveals several interesting insights...
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Global ad revenue for retail-based companies to reach $101 billion in 2022: GroupM Report
GroupM has released its e-commerce and retail media forecast that details the socioeconomic factors contributing to the state of this...
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Dell Laptops leads TRA’s Most Desired Brands list for second year
Dell Laptops has emerged as the Most Desired Brand in India for the second consecutive year in TRA’s Most Desired...
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Consumers See Health and Well-being as ‘Essential’ Spend Category, Accenture Survey Finds
Despite financial uncertainty, consumers are not willing to reduce the amount they spend on health and well-being, according to the...
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