According to an online survey by Housr, which covered more than 600 millennials across India, Netflix emerged as the most preferred OTT platform for 64pc millennials, followed by Amazon Prime with 18.27pc and Hotstar with 14.36pc, and Instagram was the most opted social media platform.
The survey further revealed that 35pc prefer spending their leisure time traveling or taking vacations. Additionally, 74pc individuals invest in stock markets and mutual funds. Emirates is the top choice for international travel among millennials, while for domestic travel, Vistara and Indigo are preferred. Personalized housing preferences are also essential for millennials, and luxury and accessibility are key factors that influence their housing choices.
Deepak Anand, Co-Founder & CEO, Housr said, “We are seeing a shift in the way millennials approach housing. They are prioritizing experiences over ownership and are willing to invest in luxury accommodation that offers convenience, style, and security. As the demand for luxury accommodation grows, we are committed to providing millennials with the kind of fully-managed spaces they crave, with all the amenities and services they need.”
