Analysis

Nielsen released its 2022 LGBTQ+ Diverse Intelligence Series report - Seeking Authenticity: A View of International LGBTQ+ Media Perceptions -...

Kantar, a data analytics and brand consulting firm, has released its 2022 Creative Effectiveness report. The report highlights the trends...

India’s Entertainment & Media industry is expected to reach INR 4,30,401Cr by 2026 at 8.8% CAGR. These figures come from...

Anand Rathi Advisors, an investment consultant, has compiled a comprehensive report that presents various facets of India’s sports sector. The...

As global inflation continues to rise, consumers are looking to spend their money where they can get the most value,...

Apple sits on top of the Kantar BrandZ Most Valuable Global Brands 2022 ranking and is on track to become...

Spotify has launched the fourth volume of Culture Next, its annual global culture and trends report. This year, the focus...

As the IPL media rights auction concluded yesterday with two separate broadcasters for TV and digital, YouGov's latest research among...

LinkedIn, the B2B advertising platform, has today launched new research which shows that the majority (94 pc) of B2B marketing...

According to a recent report released by homegrown consultancy firm, Redseer, Insurance penetration in India is poised to grow rapidly...