Analysis

InMobi has released ‘An App Marketer’s Guide to the Indian Festive Shopper 2022’ report in partnership with the Branch. This...

According to an LS Digital report on “The Evolving Consumer Buying Behaviour Post-Pandemic”, India stands third place globally for the...

Dentsu Creative has released the results of its annual survey of CMOs in the UK, US, China, India, and Brazil,...

INCA, GroupM’s brand-safe influencer and content marketing solution  unit along with Kantar, the marketing data and analytics company today has...

In September, Monster Employment Index forecasted a steady month-on-month growth of 1% and a marginal 4% decline in hiring on...

Wavemaker MESH - the Real Time Data Intelligence solution by Wavemaker today revealed an earned equity report on IPL 2022....

With the conclusion of Festive Sale 1, the online retail platforms have seen a robust 27% Y-o-Y growth, clocking a...

New WARC analysis has found that Generation Z is the most digital generation to date, spending two-thirds (67.7%) of total...

Axis My India, a consumer data intelligence company, released its latest findings of the India Consumer Sentiment Index (CSI), a...

According to GfK Market Intelligence Report, in the first half of 2022, value growth of 44% YoY in the smartphone...