Analysis

Netflix and Disney+ Hotstar accounted for 50% of all SVOD subscribers in India in 2020, according to Omdia’s latest 2021...

Mumbai: The Indian Media and Entertainment (M&E) sector is expected to grow by 25% in 2021 and is expected to...

New Delhi: As India undertakes the world’s largest vaccination program to counter Covid-19 and more business places open up, the...

New Delhi: An increasing number of Indian customers are willing to buy electric vehicles, according to a CarDekho OMG survey....

Zenith predicts that telecoms advertising will grow at an average rate of 4.5% a year to 2023 as its recovers...

New Delhi: According to the March 2021 wave of the monthly Refinitiv-Ipsos Primary Consumer Sentiment Index (PCSI) for India, consumer...

New Delhi: Buzzoka, India’s leading influencer marketing company has launched the 4th Edition of Influencer Marketing Outlook. The annual survey...

New Delhi: Marking a decade of enabling a safe digital advertising ecosystem, Google today released its annual Ad Safety Report...

New Delhi: A new global survey by Ipsos shows a new downside of the pandemic, with at least 4 in...

Mumbai: Duff & Phelps, A Kroll Business, the world’s premier provider of services and digital products related to governance, risk and...