Chrome DM, a pioneering media distribution audit company, celebrates its 16th anniversary after expanding from a small firm founded in...
Read moreDeveloping personalized two-way interactions with customers is crucial for brands, offering a significant advantage as customer journeys grow more complex....
Read moreNational: The EGROW Foundation and Primus Partners collaborated to release a research report titled ‘India’s Booming Online Gaming Industry: A...
Read moreNew Delhi: Highlighting significant skepticism in online endorsements, over 50% of consumers express distrust in influencer content, reveals a survey...
Read moreMUMBAI: Today, Mavericks, a leading integrated marketing agency, announced the release of its latest research report, 'The Attention Game'. It...
Read moreMumbai: The ICC Men’s Cricket T20 World Cup garnered a lot of social media chatter. Interactive Avenues, a full-service digital...
Read moreMumbai: Non-metro cities witnessed a 78% increase in turf ground searches, compared to a 49% rise in metros on the...
Read moreMumbai: Earlier this year, Kantar launched the Blueprint for Brand Growth. Commenting on this year’s findings, Soumya Mohanty, MD and...
Read moreINDIA: Confluent, Inc., a data streaming pioneer, released its 2024 Data Streaming Report, showcasing how data streaming is reshaping Indian...
Read moreParis/ New Delhi : Ipsos launches Ipsos PersonaBot, an AI tool enabling organizations to interact with target segment personas. It caters...
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