Analysis Nearly 29% of organisations anticipate workforce cuts across print media, linear TV and back-office roles: TeamLease Employment Outlook Report December 22, 2025
Analysis 2025 Influencer Marketing Playbook Maps India’s Top Creators Across Food, Travel, Lifestyle, Beauty, Tech and Entertainment December 22, 2025
Advertising 77% of all buying processes now use AI, with 40% of buyers being heavy users: Dentsu B2B December 22, 2025
Analysis Influencer Marketing Matures as Localisation, UGC and AI Redraw Brand–Creator Strategies, Says 2025 Report December 19, 2025
Analysis Global adspend growth to accelerate to +4.7% in 2018, reaching a total of US$572bn: WARC Data January 23, 2018 0 Read moreDetails
Analysis Customer Experience (CX) is a key focus for brands in 2018 – WARC Toolkit Survey January 22, 2018 0 Read moreDetails
Analysis India to grow by 12.5% in 2018 up from 9.6% in 2017: Dentsu Aegis Ad Spend Report January 12, 2018 0 Read moreDetails
Analysis Top 5 Most watched English Movies on TV in 2017: #BARCReport2017 January 11, 2018 0 Read moreDetails
Analysis Big Screen blockbusters happened to be the most watched Movies on TV as well: #BARCReport2017 January 10, 2018 0 Read moreDetails
Analysis Viewability and digital measurement is the number-one issue faced by brands: WARC Toolkit 2018 January 9, 2018 0 Read moreDetails
Analysis 70% watches the web series at night: Study by Chrome Data on web series Consumption January 3, 2018 0 Read moreDetails
Analysis Hotstar leads the Indian OTT market in 2017, while Netflix restricted to premium subscribers: Counterpoint report December 30, 2017 0 Read moreDetails
Analysis iProspect releases third annual 2018 Future Focus: The New Machine Rules December 14, 2017 0 Read moreDetails
