Analysis IPL 2026 opens strong with 10% growth in ad volumes; category mix narrows: TAM Sports April 3, 2026
Analysis IPL Advertising Evolves: Why Creativity and Measurement Now Matter More Than Spend March 30, 2026
Analysis IPL’s ₹1,300 Crore Jersey Economy: How Team Sponsorships Became a Core Growth Engine March 28, 2026
Analysis IPL’s ₹1.65 Lakh Crore Economy: How 18 Seasons Built India’s Most Powerful Advertising Engine March 27, 2026
Analysis Online video viewing to exceed an hour a day in 2018: Zenith’s Online Video Forecasts July 16, 2018 0 Read moreDetails
Analysis Study shows rise in popularity of football in India: Velocity MR Report July 14, 2018 0 Read moreDetails
Analysis FIFA garners 150 million TV views; 42 million watch livestream on SonyLIV July 13, 2018 0 Read moreDetails
Analysis Top 10 Most Popular Brand Channels on YouTube in India: Vidooly July 10, 2018 0 Read moreDetails
Analysis TV, Movie and Online Video Content Budget across India, Korea and SouthEast Asia reaches US$ 10.2 billion in 2017: MPA Report July 9, 2018 0 Read moreDetails
Analysis Consumers increasingly depend on technology and say it has positively impacted their lives : Report by Limelight Networks July 5, 2018 0 Read moreDetails
Analysis “M&E sector exhibits dramatic increase in deal making intentions” says EY’s 18th M&E Global Capital Confidence Barometer June 29, 2018 0 Read moreDetails
Analysis Global Newsbrands revenues dipped by $27.8bn between 2012 and 2017; diversify to plug $28bn financial hole: WARC Data June 28, 2018 0 Read moreDetails
Analysis Average age of a cricket fan is 34 yrs and 39% of fans are women and girls: ICC-Nielsen report June 27, 2018 0 Read moreDetails
Analysis BTVI analyses the impact of One year of GST in India on Special Series ‘GST@1’ June 26, 2018 0 Read moreDetails
