Analysis IPL 2026 opens strong with 10% growth in ad volumes; category mix narrows: TAM Sports April 3, 2026
Analysis IPL Advertising Evolves: Why Creativity and Measurement Now Matter More Than Spend March 30, 2026
Analysis IPL’s ₹1,300 Crore Jersey Economy: How Team Sponsorships Became a Core Growth Engine March 28, 2026
Analysis IPL’s ₹1.65 Lakh Crore Economy: How 18 Seasons Built India’s Most Powerful Advertising Engine March 27, 2026
Analysis Advertisers invest $63bn in programmatic buying but industry concerns loom large: WARC Data March 29, 2018 0 Read moreDetails
Analysis Net Ad Spend in Asia Pacific to Expand By 6.2% In 2018, After 6.1% Growth in 2017: MPA APAC Ad Trends 2018 March 28, 2018 0 Read moreDetails
Analysis IFSG-AC Nielsen report reveals the phenomenal growth of Fantasy Sports gaming in India March 27, 2018 0 Read moreDetails
Analysis Advertisers invest over 40% in digital advertising to drive brand growth despite speculation about cuts: Zenith report March 26, 2018 0 Read moreDetails
Analysis YouTube watched by 80 percent internet users in India: YouTube Brand cast 2018 March 24, 2018 0 Read moreDetails
Analysis Metro Males prefer News and Music genre on TV while Non Metro Males prefer Movies and Sports: Chrome DM Study March 20, 2018 0 Read moreDetails
Analysis Mumbai is the Third most forgetful city in India: Uber Lost & Found Index March 17, 2018 0 Read moreDetails
Analysis Mobile Video Tops 60% Of Video Plays Globally: OoyalaVideo Index Report March 17, 2018 0 Read moreDetails
Analysis 10 Secs is the maximum ad duration preferred by viewers online- Says study by Chrome DM March 13, 2018 0 Read moreDetails
Analysis Influencing Factors that drives the growth of TV Viewership in India March 12, 2018 0 Read moreDetails
