Analysis IPL 2026 opens strong with 10% growth in ad volumes; category mix narrows: TAM Sports April 3, 2026
Analysis IPL Advertising Evolves: Why Creativity and Measurement Now Matter More Than Spend March 30, 2026
Analysis IPL’s ₹1,300 Crore Jersey Economy: How Team Sponsorships Became a Core Growth Engine March 28, 2026
Analysis IPL’s ₹1.65 Lakh Crore Economy: How 18 Seasons Built India’s Most Powerful Advertising Engine March 27, 2026
Analysis Zenith revises Global ad-spend forecast downward from 4.6 % to 4.1% June 21, 2016 0 Read moreDetails
Analysis GIMA Awards 2016 on Colors TV bags 33 million TV viewers: ZAPR’s TV Viewership data June 20, 2016 0 Read moreDetails
Analysis Colors garners 17.5 million viewers with new TV series ‘Kavach Kali Shaktiyon Se’: Zapr June 17, 2016 0 Read moreDetails
Advertising IPG Mediabrands reduces ad-spend growth forecast for 2016 in India to 16.2% June 16, 2016 0 Read moreDetails
Analysis Television will be dominant medium for the foreseeable future but mobile rise sharply: Zenith June 13, 2016 0 Read moreDetails
Analysis Star Vijay’s new reality shows NVOK & Accham Thavir attracts more than 5 mn viewers: Zapr June 10, 2016 0 Read moreDetails
Analysis Key findings in PwC’s Global Entertainment and Media Outlook 2016-2020 June 10, 2016 0 Read moreDetails
Analysis Digital is set to be the single largest medium for luxury advertising: Zenith Forecasts June 7, 2016 0 Read moreDetails
Analysis Global Satellite industry revenue crosses $208 billion in 2015: Satellite Industry Association June 3, 2016 0 Read moreDetails
Analysis MullenLowe Group’s FAW launches Global Motherhood Survey 2016 June 2, 2016 0 Read moreDetails
