Analysis IPL 2026 opens strong with 10% growth in ad volumes; category mix narrows: TAM Sports April 3, 2026
Analysis IPL Advertising Evolves: Why Creativity and Measurement Now Matter More Than Spend March 30, 2026
Analysis IPL’s ₹1,300 Crore Jersey Economy: How Team Sponsorships Became a Core Growth Engine March 28, 2026
Analysis IPL’s ₹1.65 Lakh Crore Economy: How 18 Seasons Built India’s Most Powerful Advertising Engine March 27, 2026
Analysis Kids entertainment market booms: 75 million viewers for Indian cartoon show: Zapr June 1, 2016 0 Read moreDetails
Analysis Twitter is the Preferred Network for Digital Diplomacy: Burson-Marsteller’s Twiplomacy study June 1, 2016 0 Read moreDetails
Analysis Key takeaways from Goldman Sachs Research Report – The Asian Consumer – India Consumer Close-up June 1, 2016 0 Read moreDetails
Analysis Regional TV news channels experience high viewership during recent polls: report Zapr May 31, 2016 0 Read moreDetails
Analysis VIVO IPL 2016 records a cumulative reach of 347 million in its 6th week May 27, 2016 0 Read moreDetails
Analysis OTT TV and Video Revenues in APAC to reach $18.4 bn in 2021: Digital TV Research May 20, 2016 0 Read moreDetails
Analysis 75% of Global TV Households are Digital: report Digital TV World Databook 2015 May 13, 2016 0 Read moreDetails
Analysis Brands should rethink how they engage with women in China and India: JWT Women’s Index study May 5, 2016 0 Read moreDetails
Analysis Lack of hard facts on the state of adblocking: Interaction report by GroupM April 26, 2016 0 Read moreDetails
Analysis Services Sector in India grows at 10%; contributing 61% to GDP: CII-KPMG India report April 20, 2016 0 Read moreDetails
