Analysis

National: Deloitte India's report on the future of retail in India emphasizes a shift towards experiential and localized innovation over...

Mumbai: Weber Shandwick India, today launched the “Elections Matter: India Report”. The survey led by the Corporate Advisory and Public...

Digital is exploding with the rise of a new class of cord-cutters. Cord-trimmers opted for skinnier packages or cheaper alternatives...

Mumbai: 85% of respondents in JBL's World Music Day survey agree that music bridges cultural divides 83% want AI to...

Mumbai: Publicis Groupe's MSL India launched a report "Make Way for Bharat Z" decoding the lives of India’s Gen Z...

Mumbai: Kantar, a marketing data and analytics company has introduced the Kantar AI Lab, led by Chief AI Scientist Ashok...

Kroll, a global risk and financial advisory firm, unveiled its ninth Celebrity Brand Valuation Study today, titled “Brands, Business, Bollywood”....

Mumbai: Smytten Pulse, an AI-powered consumer insights, research, and advertising platform, proudly announced its membership with the Market Research Society...

New Delhi: A ground-breaking survey by iCubesWire, a leading ad technology platform, highlights the viewing habits, platform preferences, and advertisement...

Mumbai: The value of the T20 league IPL as a business surged to $16.4 billion up by 6.5% (Rs. 135,000...