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Digital Medium observes 105% growth in ad insertions of Household Products: TAM AdEx
The Ad Volumes of the Household Products sector on Television grew by 68% during Jan-Mar’21 compared to the same period...
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How will the ban affect brands/influencers that use Social Media for Marketing?
The Ministry of Electronics and Information Technology (MeitY) and Ministry of Information and Broadcasting jointly introduced the Information Technology (Intermediary...
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Censoring of Television Serials: A practical act?
Saji Cherian, the newly appointed Kerala Culture Minister, has made a statement that the censorship of Malayalam Television serials centered...
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A Growth Hack in simple terms is growth experiments which have worked and helped a company grow and reach the end goal: Vaibhav Sisinty, Growth Hacker
At 27 years of age, VaibhavSisinty has already cemented his position as one of the top growth hackers in the...
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Failed to comply with Govt rules, Facebook and Twitter to face shutdown in India?
Social Media Intermediary Rules 2021, which is aimed at regulating digital content featuring a code of ethics and a three-tier...
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Given the ever-changing dynamic nature of the medium, agility and speed become very critical: Vishal Jacob, Wavemaker India
Vishal Jacob as a Digital marketer has witnessed the roller-coaster ride of India’s digital marketing transformation journey from up close...
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YouTube’s new agreement policy will benefit brands to reach wider audience, experts
YouTube has updated its Terms of Service effective from June 1 for countries outside the United States. The updates include...
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The Tamil content market is well-primed for disruption, making this an opportune time for our entry: Avinash Pandey – ABP Network
India’s most trusted Media Company, ABP Network has announced its entry into the Tamil Nadu market with the launch of...
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Will YouTube’s change in ‘Terms of Service’ affect content creators not registered in their partner programme?
We spoke to a few Digital experts on the new terms of services for its content creators from June. YouTube...
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Has the second wave re- established the significance of Digital for greater consumer reach?
Today we are in conversation with the Industry leaders in the Digital space and business has been impacted due to...
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