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Ed-Tech must prioritise measurable outcomes and institutional partnerships to rebuild trust: Priya Malhotra, S Chand Group
S Chand and Company Limited, an education publishing company, with over 86 years of legacy and a sharp focus on...
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Brands redefine Valentine’s Day 2026 with emotion, experience and everyday meaning
Valentine’s Day 2026 has marked a clear shift in how brands are interpreting love, moving beyond predictable gifts and grand...
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Brands reimagine love with bold, interactive and emotion-first campaigns: Valentine’s Day 2026
Valentine’s Day marketing has evolved far beyond roses and romantic clichés, with brands embracing deeper emotions, cultural shifts, and experiential...
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‘Stump Mic’ Signals News18’s Strategic Push Into Scalable Sports Content: Anand Narasimhan
As cricket fever sweeps the country during the ICC Men’s T20 World Cup, News18 India has launched Stump Mic, a...
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In 2026, end-to-end execution goes beyond integration across Creative, Social, SEO, Media, and Technology: Mukesh Vij, Hashtag Orange
Hashtag Orange, is an integrated marketing agency demonstrating how end-to-end execution outperforms fragmented specialist models across India's competitive landscape. Hashtag...
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Marketing is no longer a non-core function; it is at the very heart of creating value and driving revenue: Aksha Kamboj, Aspect Global Ventures
Founded in 2005, Aspect Global Ventures Pvt Ltd, is a corporate behemoth with diverse interests spread across multiple sectors. Under...
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Good content is the only way to earn audience time and sustained attention: Nitin Burman, Balaji Telefilms
Balaji 2.0 is the new strategic phase for Balaji Telefilms, focussing on diversified digital content (OTT, mobile-first), IP ownership, pre-sales...
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NMIMS’ brand positioning is rooted in credibility, consistency and contemporary relevance: Burzeen Bhathena
NMIMS, is a premier institution in India known for its excellence in education and innovative approaches to higher learning. Burzeen...
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Challenger Brand focuses on expanding consumption rather than competing for existing market share: Prabhu Gandhikumar, TABP
Founded in 2018, TABP Snacks and Beverages is a Bharat-first FMCG company focused on formalising India’s unbranded food and beverage...
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Brands kick off Valentine’s Day with early-bird engagement campaigns
Mumbai: Valentine’s Day 2026 saw brands moving beyond clichés to explore love in its most honest, everyday forms—through humour, culture,...
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