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Diwali is one of the most important festivals especially for brands as it is a great opportunity for them to...

Think about it: Why does one buy a chair? I know this sounds too archaic, but go with it for...

Diwali is truly a festival that brings the entire country together and brands don’t miss the festival to reach out...

Mumbai: Vikas Mehta, CEO of Mullen Lintas, has decided to move on from MullenLowe Lintas Group. After nearly 15 years...

Chrome Data Analytics and Media’s Optimal+ data has released the comparative study of the performance of various brands in 41...

With the India jumping 14 ranks to reach 63 on the World Bank’s Ease of Doing Business rankings, it indeed...

New Delhi: The industry regulator TRAI has submitted its recommendations on KYC norms for DTH set top boxes to the Ministry of Information...

Mumbai: Chimp&z Inc, the 360-degree marketing agency has announced the elevation of Ishha Kapoor from Business Director to Digital Integration...

Mumbai: WARC, the international marketing intelligence service, has found that advertising spend is set to rise next year across all...

Brands come and go. Only a few out of them leave a strong impression on the minds of the consumers....