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A study by Interactive Advertising Bureau (IAB) revealed that two-thirds of consumers today are using ad blockers. Desktop users say...

Mumbai: The ICC Cricket World Cup 2019, in its Opening week records 269 mn* reach on the Star network. The...

Mumbai: Forecasts double-digit 2019 growth of 11.4% to reach INR 696.9 billion (up from the 10.6% forecast in January and...

By: Yohan P Chawla Capitalizing on the World Cup fever, RED FM has launched an anthem in support of team...

New York:  GroupM, WPP’s media investment group, today released its Worldwide Media Forecast, This Year, Next Year, which predicts growth of...

International:  Leo Burnett Worldwide published its 32nd annual Cannes Predictions, a list that forecasts the top 20 contenders for the...

BY: Yohan P Chawla Salil Shanker is the Vice President at Amnet India, which provides programmatic solutions from Dentu Aegis...

International: With little sign of a slowdown in growth, Amazon has become the world’s most valuable brand, according to the...

Mumbai: Amnet, the programmatic expert from the house of Dentsu Aegis Network, has partnered with zeotap to deliver healthier campaign results...

Birla Cellulose represents the Pulp and Fiber business of the Aditya Birla Group. Birla Cellulose’Liva is one of the biggest players...