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True “inside-out” wellness is a year-round priority, not confined to any season: Shilpa Khanna Thakkar, Chicnutrix
Chicnutrix earlier this year unveiled its latest campaign, Glow Mode On, featuring South Indian star Sreeleela. With her radiant persona,...
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Hyper-personalisation is indeed becoming a defining factor in beauty: Medhavi Nain, House of Beauty
Anastasia Beverly Hills is a premium US beauty brand globally renowned for its brow products. It entered India in 2020...
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Our SEO strategy is rooted in intent-driven content: Neha Bhasin, Neha Bhasin Interior Design
Neha Bhasin Interior Design is a Goa-based boutique design studio that focusses on crafting interiors that blend quiet luxury, mindful...
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Retirement doesn’t necessarily diminish a sportsperson’s brand value: Umakanta Panigrahi, Kroll
Kroll, a provider of global financial and risk advisory solutions, recently announced the ranking of India’s most powerful celebrity brands....
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Brands in India are casting a spell with creative campaigns: Halloween 2025
Halloween might still be finding its footing in India, but this year, brands are proving that the festival of spooks,...
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“AI Is Magical, Not Magic”: Accenture’s Neeraj Sharma Urges Marketers to Evolve from Attention to Emotion Economy
Chennai: Speaking at the 6th edition of Straight Talk – Brand Summit, organised by MediaNews4U, Neeraj Sharma, Managing Director and...
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At Creatorcult, we recognise that traditional brands often require a different lens to approach the creator economy: Sayak Mukherjee & Shweta Kaushal
In a crowded digital world where influencer marketing often feels transactional, Creatorcult is looking to rewrite the script. Founded in...
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AI quickly analyses consumer data to uncover trends and enable sharper targeting: Nimish Agrawal, Niva Bupa Health Insurance
Niva Bupa Health Insurance Company recently announced its latest campaign, ‘Yeh Hua Na Health Insurance’, to position its latest product...
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In healthcare, noise erodes credibility: Harneet Bhalla, 1000Farmacie
1000Farmacie brings thousands of pharmacies online with minimal efforts. Harneet Bhalla currently heads marketing at 1000Farmacie, an Italian digital health...
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Sustainability is no longer optional—it is integral to business strategy: Shivani Sharma, SoftwareOne
As a global provider of end-to-end software and cloud technology solutions and a Microsoft partner, SoftwareOne says that it is...
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