Marketing

B-Tex, a manufacturer of dermatological over-the-counter (OTC) pharma products, has announced Boman Irani as its brand ambassador. The company, in...

Cycle Pure Agarbathi from Mysuru-based NRRS will be the title sponsor for the three-Test series between India and the West...

ASICS, the global sportswear brand from Japan, has appointed Bollywood actor Shraddha Kapoor as its brand ambassador for India. The...

boAt, an audio and wearable brand, has announced the appointment of Indian Cricketer Jemimah Rodrigues as its brand ambassador. Jemimah...

Fastrack Smart, the smart wearable from The Titan Company, has signed on Bollywood actor Ranveer Singh as its brand ambassador....

The Board of Control for Cricket in India has announced Dream11, a fantasy sports gaming platform, as Team India’s lead...

Sudipta Paul announced on LinkedIn that she has joined Samsung Electronics as the Marketing Lead for the Direct to Consumer...

L’Oréal India has announced the appointment of Saloni Shah as its Chief Digital & Marketing Officer (CDMO). She succeeds Gaurav...

D2C jewellery brand Melorra has launched a gender-fluid collection with the message ‘Be Fluid, Be You.’  Billed as India’s first...

Baseline Ventures has added Indian Olympic fencer and two-time Commonwealth Gold medallist Bhavani Devi to its roster of athletes and...